We are experiencing digitalization in every aspect of our life. The trend is shifting towards online purchasing, selling, and marketing. Even it is now said that business success depends on how it handles the marketing of the products and services on the internet.
Affiliate marketing (making money by promoting someone else products and getting paid when the products get sold) is booming today, and people are adopting it to earn good figures of money. ClickBank is also an affiliate network, and in this article, we will explore all the details related to ClickBank.
What is ClickBank?
ClickBank is an affiliate network that provides a platform for buying and selling of digital products that include e-books, software, etc. In simple words, it is a platform where writers can publish and sell the e-books or developers can sell their software, while affiliates promote the products, and in return, get the commission if the products are sold.
In short, ClickBank act as a middleman between the product vendors and affiliates.
How do Affiliates/Vendors make Money using ClickBank?
As compared to difficult procedures of many affiliate networks, such as Amazon Associates, ClickBank is really user-friendly and requires just a few clicks to get started earning money.
There are two ways to earn money using ClickBank:
- The first way is to publish your product at ClickBank and let ClickBank handle the marketing and selling job. For example, if your main profession is real estate, you can write an e-book like ‘Tips to Begin a Career as Real Estate Agent’. After completing the book, you can make an account in ClickBank and publish your e-book. This is all the job required from you. Now, ClickBank will handle the marketing and selling of your book with the help of a large fleet of affiliates associated with ClickBank. You even do not have to worry about payment methods, as customers will pay to ClickBank, and then payment will be sent to you after the deduction of affiliates commission and ClickBank fees. One important fact to consider is that this way of earning demands that your product, such as e-books or software, is high-quality and catching the buyers' attention.
- The second way of earning is called affiliate marketing, where you are promoting the products available at ClickBank. Here, you just have to sign up at ClickBank and choose the products you want to promote with just one click. Once buyers purchase the product by following the promotion link you set for them, you will get the corresponding commission. The main job here for affiliates is to carefully analyze the market potential of products and then promote the one that has the potential to sell.
Pros of ClickBank
1. High Commission Figures
One of the coolest things of ClickBank is high commission rates for affiliates. The majority of the products at ClickBank pay around 75% commission. It means that if a product costs $100, then once an affiliate sells it, he/she gets a commission of $75. This is really huge if we compare it with other affiliate programs, such as Amazon Associates, where the average commission rate is below 10%. The reason behind such high commission rates is mainly due to the product types sold in ClickBank. The majority of the products are digital in nature, which does not cost production or shipping fees or any other costs related to physical products.
2. Fast Pay Frequency
On average, ClickBank sends the payment within 7 to 14 days, which is extremely fast as compared to many other relevant networks that usually holds the payment for 30 days. So, with a high commission rate and fast payment method, ClickBank is outclassing its competitors effectively.
3. Big Collection of Products
There are several categories of products available at ClickBank. Affiliates can choose from the thousands of the products, which means there are plenty of promoting opportunities for the affiliates.
4. New Affiliates Friendly
ClickBank is very supportive when it comes to new affiliates. The registration process is quick, and once you complete the sign-up process, you get the approval instantly.
Cons of ClickBank
1. Emphasis on Quantity not Quality
There is a common issue with many affiliate networks that they focus on quantity instead of quality. Owing to this, you will see thousands of products in their network, while out of them, many will be valueless. So, it makes affiliates to dig and research properly before choosing which product to promote.
2. High ClickBank Fees
When a vendor’s first product is approved at ClickBank, they charge a one-time activation fee of $49.95. When the vendor sells the product, ClickBank first purchases the product at 92.5% of sales price + $1, which implies that ClickBank takes 7.5% + $1 of the funds. Besides that, there is a pay period processing fee of $2.50 for every payment that is issued.
3. High Commission Bring Problems for Vendors
The major attractive part of ClickBank is the high commission rate of around 75%. But not all vendors provide this fancy rate, which makes affiliates to become biased. Most affiliates look for promoting a product that can give them a good return, so there are high chances that they would opt for products with a higher commission instead of focusing on the quality.
How to Register a new ClickBank account?
Registration with ClickBank is very easy, and in just a few clicks, you can create a fully operational account.
Following are the different steps required to create an account:
1. Signing Up for a ClickBank Account
Go to www.clickbank.com and click the "Create Account" tab. In this form, choose the country, fill your first and last name, phone number, and email address. After that, click the "Continue to Terms and Conditions" button, read the terms, and click the "Accept Terms and Conditions". After that, click the "Join ClickBank!" button.
2. Completing the ClickBank Profile
After the first step, you have completed the initial account sign up process. Now the next step is completing your profile. Just after clicking the "Join ClickBank!" button, you will be promoted to this page. Click the "Complete My Profile" button. On the next page, you will be asked to fill complete details of your address, payee name, and tax ID. After filling all details, click the "Save" button, and immediately a dialogue boss will appear confirming the successful completion of the profile.
3. Creating a ClickBank Account
The basic profile set up is completed, and now it’s time to make a ClickBank account. Click the account tab from the vertical navigation panel present on the left side. You will be directed to the "Manage Account Nicknames" page. Click the "Create Account" tab, and you will be directed to fill the account type and a nickname. There are five options for the account type, i.e., Vendor (sell products), Affiliate (promote products), Combination (both vendor and affiliate services), Custom (seasonal seller or promotor), and Test (testing ClickBank services). Once you fill the required details, click the "Create Account" button. In this way, you have created a unique account linked with the email you provided in the first step.
4. Adding Payment Details
The last step is adding payment information. Once you have created the nickname and the account is created successfully, click the nickname, and you will be directed to the operations page. Here click the "Account Settings" tab located at the top horizontal navigation bar. Now in the "My Account" page, locate the "Payment Information" box and click the "Edit" button located at the right of the box. Here set the payment threshold, payment method, and frequency as per your desire and then click the "Save Changes" button. This completes the account creation process.
How to Choose the Right Product to Promote?
Picking up the right product is really important when you see thousands of products available at ClickBank. It does not matter how experienced you are in bringing traffic to the page; the product won’t sell if it is not the right one to be promoted.
Here are the few tips that can help you choose the right product to promote on ClickBank:
In affiliate marketing, you will be spending a lot of time around the product you are promoting, so it is preferred that you choose the market that is in your interest, passion, and skillsets. In this way, you will be able to focus properly and understand the quality and demand of that particular product.
Once you finalize the market you will be focusing to promote and sell, the next step is looking for the right product in it. ClickBank has a measuring unit called 'gravity' that indicates the number of affiliates who earned a commission by promoting that product in the past 12 weeks. It does not give the actual number of affiliates; instead, for each affiliate who earns the commission, an amount between 0.1 and 1.0 is added. Higher gravity means higher competition, but it also indicates the higher demand for that particular product. So, while choosing the product, prefer the one that has a higher gravity score and gives a good commission of around 50% - 60%. Secondly, take a proper look at the product’s sale page, like does it address the concerns and requirements of the market properly. Besides that, a product with a detailed and convincing description also catches buyers' attention.
Multiple Products Market
When a market has a smaller number of products sold at ClickBank, there are a lot of chances that you will face tough competition with the existing, well-established affiliates. But, if a market has a large set of products, competition is a bit less and you can also make review articles to increase the chances of sell.
Different Approaches to Promote ClickBank Products and make Money
For any affiliate, promoting the product is the main task. With the right promotion tactics, you can even sell the lowest selling products. With more and more evolvement of the internet and its frequent use, there are now many options available for promoting products.
Some of the common and effective ones are discussed below:
Promoting a product within an article is one of the most effective approaches today. In this approach, you can place in-content links directly in the text and recommend the product to the readers. But, as these in-content links are not prominent, there are chances that only attentive readers will catch it. Besides that, product review writing is trending now, as people mostly see the reviews of the product before purchasing. So, you can make an article about product reviews, where you can write on a single product, multiple products, or make a comparison of products and recommend the best one according to your opinion. Marketing through article writing requires that you have large traffic of visitors so that you might end up finding some potential buyers in them.
In email marketing, you can promote the product multiple times and can convince them to buy the product. This type of marketing demands an attractive approach. You will have to present the product in the way that its unique features and benefits are expressing themselves. You can plan a series of emails for the potential buyers and eventually lead them towards purchasing the product.
YouTube has tremendous potential for affiliates to promote the products. Every regular internet user is using YouTube for learning or entertainment. Common ways for promoting a product on YouTube is making review videos, comparison videos, launch videos, etc. In the video description, you can place your ClickBank affiliate link. One of the biggest benefits of YouTube is that you can easily get the attention of the targeted audience and can convince them by the quality video content, eventually making them purchase the product instantly.
Should I try to Make Money with ClickBank?
Definitely! ClickBank provides a matchless opportunity for top vendors and affiliate marketers to get together and earn some serious online cash. Smooth sign up process, wide range of products, high commission rates, and prompt payments are some of the exceptional ClickBank services that most of the other affiliate networks do not provide.